May 02, 2016
If you think that SEO is the hardest job on the face of the earth, you may be right. SEO is
When we talk about targeted audience and acquisition, we often speak like they are some soft toys and we have to throw a ring
Human beings are the most strange machine of the world which is still
SEO experts take advantage of this emotion of their audience and plan their marketing around it. They try to acquire the trust of audiences by being transparent. Their ads specifically provide some value to audiences to make their client’s brand more acceptable.
No other emotion makes a person more vulnerable than empathy. When people feel an emotional connection with the brand’s objective, there are high chances that they buy from them. Sometimes, their rational decisions are guided by their emotional drive and as such they make a purchase. If a person is not getting a vibe of belonging
SEO experts know
People purchase things because of two reasons; either they need that thing or they like that thing. If your product solves their problems with which they are fighting, they will purchase from you. You can gain
SEO experts target these emotions by providing the best solutions to their problems. They make their product such a hype that audience thinks that there cannot be a better product. They make the use of interesting graphics and visuals in content to make everything attractive. They show the utility to their audiences and feed the thoughts
It is a human psychology that they are more inclined to avoid loss than to gain something. They can settle for less profit than suffering from a loss. When the issues of people are targeted saying that these can cause a serious harm in the future, audience readily purchases the product to avoid losing money in the future.
SEO experts firstly
Targeting greed is easy. You just have to show your audiences that your product is best priced among the similar products and your work is done. Exclusive deals and discounts, introductory offers, loyalty rewards are some more tricks to gain audiences.
SEO experts target the greed by lucrative offers usually with the help of PPC ads. In-app ads and Facebook ads are also effective for such purchases. Discounts are not the only way, if you set the pricing of your products realistic, gaining audiences becomes feasible.
People love to be proved right. They also love giving suggestions. Pride is a perfect emotion to target because, in order to be proved right, they would go to any extend. Let us talk about
One more trick from the book
So, now you can agree that all SEO experts are players, just not the way that you assumed at the start. Well, some may be, how can we know. Anyhow
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