The Rise of AI-Driven SEO: Tools Used by the Top Agencies

In this day and age, SEO is more important than ever to boost traffic for your website. Without SEO, businesses struggle to drive traffic organically. SEO helps businesses by boosting their online presence and improving the search engine rankings of their website. 

However, with AI in the picture, many SEO firms leverage artificial intelligence to perform competitor analysis, on-page optimisation and automate keyword search that helps websites attract more visitors. In this blog, we will understand how AI is changing the landscape of search engine optimisation. In addition to this, we will also look into the top AI-based SEO tools gaining prominence in 2025 and used by top SEO agencies.

Let’s Look at Top AI-Based SEO Tools

#1: SEO.ai

Top SEO companies use the SEO.ai tool, which is an AI agent that can effectively perform competitor analysis, analyse search trends and identify user intent. It is one of the versatile AI-based SEO tools through which you can create relevant keywords and use them in your website content. You can distribute keywords in your content based on potential traffic competition and search volume. SEO.ai helps top SEO agencies adopt a data-driven approach through which they can target the right keywords according to the market niche of their clients.

#2: Frase.io

It is an AI-based SEO tool through which AI agencies can create SEO-friendly, high-quality content. You can create better content using the frase.io  tool, which is powered by AI. This tool can evaluate the top ranking websites on the SERP by comparing the relevant headings, topics and questions. SEO agencies use this tool to save time in conducting background research and competitor analysis. By creating optimised content briefs for the websites, top SEO firms take the support of this AI tool to accelerate the overall writing process.

#3: Wordlift

Content structure data markup is an essential element of technical SEO. If your website blogs do not follow a coherent structure, the search engine results page might not be able to understand. 

Your content requires structured data markup, as it helps search engines understand the context of the content. Top SEO agencies employ AI tools like Wordlift for automating structured data creation. Through this, businesses can ensure that the search engines can read the content accurately and present it to users when they use relevant keywords. It helps businesses improve their search visibility and ranking in the search engines, especially for mobile users and voice search users. 

To Sum Up

AI-driven SEO tools are transforming the way SEO agencies approach digital marketing. They optimise the SEO strategy to help businesses rank well in search engines. Choosing reliable AI-driven SEO tools is important to avoid affecting your rankings and position on Google. Top SEO firms are well-equipped to understand when they need AI AI-optimised content strategy and when they need a manual one. 

Even without AI, top SEO firms understand and implement the white-hat SEO practices that help businesses stand ahead of their competitors. If you need a trusted SEO firm for your business, you can compare the best SEO agencies in UK on 10Seos. Businesses from all around the world have rated the top SEO firms on 10Seos.