Every business with a web site should make Search Engine Optimization — trying to get your site ranked as high up as possible on Google, Bing, and Yahoo search-results pages — a part of their growth strategy.
At its most basic, “SEO” is the process of optimizing web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results. This generally mean more traffic to your site and more sales.
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