Our team focus on delivering the best solution to help merchants grow in the competitive E-Commerce industry. Thanks to our years of experience in E-Commerce, we are able to deliver a beautiful and reliable website for your E-Commerce needs.
BeliFurniture.com is an online eCommerce selling Furniture across Indonesia. They are located in Tangerang, Indonesia, but ship all across the country. Their mission is to put give the best price to the consumer through transparent pricing for their products. The beliFurniture team comes to us looking for ways to improve their current Magento store. They need a mobile-friendly design to cater for the notable 35% visitor from mobile to the site. They also want us to do an estimate of the shipping cost of their products to all cities in Indonesia. Shipping furniture requires a cargo company, not the standard mail delivery so this is a new challenge for us.
After a click analysis with CrazyEgg, we noticed that the full page banner has really low click rates, instead search, product categories, and contact us are the most clicked part of the home page. So we move it up for easy access. The client really wants to optimize for speed, so we decided to go with a separate mobile website instead of a responsive design. The concern was that the speed of the Indonesian Internet was not fast during 2014. Mobile design allows us to optimize the size of the image for mobile and for normal size. Things have changed and for today we would generally recommend responsive design.